A sports fan’s need for immersive, wow-factor entertainment gives brands, venues, stadiums and teams a fantastic opportunity to think bigger and better when it comes to entertaining their team’s supporters. With the logistical support of our sister company, SIMON Events, Tailgate First, fan zones can be designed as a complete scheme, with the experience and flow of visitors taken into consideration when planning the layout and what will be offered.

Whether your Fan Zone is comprised of tents, canopies and food trailers and seating or more robust temporary structures, such as pop up shops and kiosks, we work with stadium and venues, to bring the ultimate fan zone experiences. Our Fan Zones can include a range of bars, eateries and entertainment, along with shops and other merchandise offerings, such as shirt printing facilities. 

Key elements that are commonly found in a fan zone:

  • Stage area for live performances
  • Food and refreshments
  • Children-friendly games and activities
  • Large screens
  • Seating areas
  • Shop units
  • Shirt printing
  • Programme sales
  • Meet the team areas for guest appearances
  • Lost child kiosk
  • Experiential activities (such as photo walls)